Producer Guidelines

Follow these guidelines to make the most of your TerraMar profile and build strong connections with buyers across Asia.

1. Setting Up Your Profile

Use your real name or farm name — buyers value authenticity and transparency.
Upload a high-quality portrait photo (square format recommended).
Write a compelling story that covers your history, values, and what makes your farm unique.
Include altitude, climate, soil type, and farm size — these details matter to professional buyers.
Add a hero image that represents your farm or region (recommended: 1600 x 600px).

List every product you can supply, including variety names (e.g. 'Biloxi Blueberries', not just 'Blueberries').
Specify available seasons, minimum order quantities, and packaging options.
Upload clear product photos — natural lighting, no heavy filters.
Include all relevant certifications for each product (GlobalG.A.P., USDA Organic, JAS, etc.).
Keep listings up to date — remove products that are out of season or unavailable.

Add both product-level certifications (e.g. JAS Organic, Fairtrade) and processing plant certifications (e.g. HACCP, BRCGS).
If you hold a certification not listed in our standard options, use the custom input field to add it.
Buyers in Japan, Korea, and Singapore often require specific certifications — the more you list, the more discoverable you become.
Keep certifications current. If a certification expires or is renewed, update your profile promptly.

Upload at least 4 farm photos showing different aspects: fields, harvest, packing, team.
Avoid stock photos — buyers want to see the real operation.
If you have a farm video (YouTube or Vimeo), add the URL to your profile.
Photos should be well-lit and at least 1200px wide for best display quality.

Respond to meeting requests within 48 hours — prompt responses build trust.
If you accept, confirm the proposed date and time via the Message feature.
If you decline, consider sending a message explaining why and suggesting alternatives.
If you change your response (e.g. from Accepted to Declined), always notify the requester via Message.
Be prepared for meetings in English, Spanish, or Japanese. Interpretation support is available upon request.

Introduce yourself and your farm briefly when starting a conversation.
Be specific about what you can offer: volumes, timelines, logistics capabilities.
Respond to buyer messages within 24 hours when possible.
Keep communication professional — remember that messages represent your brand.
If a buyer requests samples, discuss logistics and costs upfront.

Aim for 100% profile completion — complete profiles receive significantly more buyer interest.
Check the progress indicator in your dashboard sidebar to see what's missing.
Profiles with stories, certifications, and multiple photos rank higher in search results.

Provide accurate information about your products, certifications, and capabilities.
Do not misrepresent product origins, quality, or certifications.
Treat all buyers with respect regardless of order size.
Honor commitments made through the platform — reliability is the foundation of long-term trade relationships.
Report any inappropriate behavior or suspicious activity to our team.